Happy New Year!
Last year was pretty good on the professional front and I'm definitely planning to move the goal post further out for 2018. In a month or two readers will see some big changes in a few key areas:
First the BLOG...I think it's high time I developed it to reflect the modern times. I enjoy writing but let's face it, there are entire generations of photographers who have grown up with social media. They prefer to consume information by watching, not reading. I won't become one of those walking zombies with a selfie stick or video camera pointed at my face but for my gear reviews there will be more in the field footage to go along with my writing. I've pushed most of my clients to do that so I may as well practice what I preach too. I'm pushing the writing offline into a series of photography related books that I've been working on for quite awhile.
The second change is a work/work/life balance thing. I'm bringing back more variety to the kind of work I do on a daily basis. For instance my bread and butter is portraiture but over the years I've gotten away from shooting beauty, fashion and lifestyle. It was a business decision based on my geographic location. If you want to shoot fashion and beauty buy a plane ticket to New York or LA. 2017 was even a banner year for my travel and landscape photos. A significant number of my images were published in magazines and online campaigns. Beauty/Fashion/Lifestyle is a fun variation on portraiture and they share a lot of synergy. As for life...well I've never been able to balance that with work. In this business it's easy to develop tunnel vision when your chasing the dollars. Most of the time we don't even realize it until forced to take some time off. So this year I'm going to play a little more, reconnect with friends and try some new things.
Hopefully you have some equally lofty goals for the new year!